Sony Sports Network, the official broadcaster of WWE in India, launches its new BLOCKBUSTER campaign, ‘WWE, 100% Shudh Sports Entertainment’ featuring WWE Superstar Drew McIntyre along with South Superstar Karthi and Bollywood Superstar John Abraham.
Conceptualized in-house, Sony Sports Network has rolled out an epic campaign to engage viewers and strengthen their connection with the biggest sports entertainment property. The new campaign not only promises 100% shudh sports entertainment but also aims to thrill viewers with WWE’s extraordinary blockbuster entertainment.
Sony Sports Network has launched two versions of the film, each of which will cater to the Hindi-speaking and South markets featuring two mega stars from the Indian film industry - John Abraham and Karthi alongside WWE Superstar and two-time WWE Champion Drew McIntyre.
The film revolves around a bank robbery attempt with the stars stepping in to save the day in classic WWE style. The campaign film in Hindi features Drew McIntyre with John Abraham while the Tamil & Telugu film features Drew McIntyre with Karthi.