Mumbai (Global News) : The global fashion brand with a legacy of almost four decades
in bringing trendsetting apparel and accessories is now expanding its retail presence with the opening of its second store in Phoenix Palladium, Mumbai. One of the most-frequented
shopping destinations in the country, the mall offers more than 50 global brands attracting
shoppers from all around. Beautifully curated, the GUESS store will bring to life the young,
contemporary and sexy vibe of the brand that it is renowned around the world.
The store opening brings back GUESS to the consumers who love the brand for its iconic
range of denims, dresses, apparel, shoes, handbags, accessories and so much more. The
store itself has been aesthetically designed blending artisanal designs with a minimalistic
touch, providing plenty of space for showcasing the brand’s themed total looks and imagery.
The highlight of the brand is the new ‘Athleisure’ collection – a significant workout wear
category for the fashion and fitness loving urban shoppers, which will be launched in
Fall/Winter2021. Another key category to look out for is a wide range of handbags - from
satchels to totes and backpacks to luggage, there is something for everyone at the store.
GUESS is also widely recognized for its sustainability efforts and eco-conscious initiatives
such as water saving practices during denim wash, responsibly sourced materials and a
massive reduction in the use of chemicals.
“We are thrilled to welcome shoppers to our new store at the Phoenix Palladium Mall, Mumbai. Besides its strategic location, the store sales reinforced that customers always appreciate quality and on-trend styles. We are now on our way to launch in all the major metros across India through the rest of the year. As people’s habits, tastes and needs evolve, we will continue to innovate and find new ways to engage with our customers,” said Manoj Nair of Gaurik Group.